Make sure to take a look at the PrestaShop Addons Marketplace and budget for the addons you plan on purchasing in addition to any theme you buy from an external website. Keeping in mind the costs involved in running an eCommerce business, PrestaShop does offer a financing option to users in the UK and Ireland through its Business Funding program.
Magento can be pretty cheap if you go with the free open source version but you will have to spend money on a developer to set up and maintain your shop. Make sure to think about this added cost in months and years to come. Enterprise businesses, however, should consider contacting Magento for a personalized quote on the cost of the software.
In the below table from the Adobe website, you can see how pricing metrics and deployment work for the baseline Magento Commerce software and for the additional features you can add if needed. Prestashop has its pros and cons as well. So, in a match of Magento vs. PrestaShop, what it really comes down to when deciding which is better for your business is the business itself, and what you are willing to pay for. A small to medium-sized business could be better off with PrestaShop, but a larger business, or one that plans to scale up, should go with Magento instead.
DataFeedWatch supports both Magento and Prestashop users equally in their growth journey with a dedicated Prestashop data feed optimization tool and a dedicated Magento product feed integration. Latest Recommended Ebooks. Don't want to miss anything? Magento vs. PrestaShop customizability: Storefront templates and designs Magento and PrestaShop are both available as open-source software, meaning you can design your e-commerce site on either platform from scratch.
Magento storefront options If you or your web developer is coding your Magento storefront theme , there is a robust Frontend Developer Guide with steps to follow for successfully customizing your theme. Porto is the most popular Magento theme.
It is developed with e-commerce businesses in mind, and provides users with customizable options that could suit just about any type of online shop. Additionally, it is compatible with Magento extensions so you can take full advantage of the platform with this theme. Purchasing Porto also means purchasing lifetime updates, so the theme will change as Magento changes.
Prestashop storefront options Your options for PrestaShop storefront themes are similar to what is offered for Magento. Back to The Top or Magento vs. PrestaShop: Plugins and extensions Plugins and extensions are ways to build on the e-commerce software you started with.
PrestaShop add-ons and plugins The PrestaShop Marketplace has plenty of free and paid add-ons and plugins that you can use with your shop. Magento: Site performance Even if you are brand new to the world of e-commerce, you probably know instinctively that page load time could be the difference between making a sale and losing a customer. Prestashop site performance PrestaShop offers several modules that could help you get rid of unwanted images and data , allowing your site to run as quickly as possible.
Magento site performance The Magento admin panel gives you the option to enable caches and use flat catalog mode , a setting that allows you to minimize the data your site collects. PrestaShop: Which has better security? How to install Magento 2 There are three ways to install Magento: using a zip file, a composer, or GitHub. How to install PrestaShop If your server allows it, you can use one-click installation to install Prestashop using script libraries: SimpleScripts, Installatron, or Softaculous.
PrestaShop: User experience Magento and PrestaShop have different elements that contribute to user experience. PrestaShop user experience If you are concerned with overall ease of use, and you have little technical or coding experience, then you would definitely benefit from choosing PrestaShop over Magento.
Magento user experience Magento, on the other hand, appeals to users who have more technical experience, or business owners who have the budget to hire a web developer. Back to The Top or PrestaShop vs. Magento: Content migration When it comes time to transfer your e-commerce shop to a new server or to a new version of the software. PrestaShop content migration To migrate content in PrestaShop, you can set your shop to maintenance mode and begin the process of exporting data and reuploading it to a new version of PrestaShop.
Magento content migration The process for migrating content in Magento is also typical of an e-commerce website. You want to make sure: your sitemap is optimized, your URLs are clean, you include relevant tags, and your site loads quickly both on desktop and mobile, and your metadata is updated. Magento SEO Magento users can update the software with optimized metadata and headings, site structure, URLs, and more through editing the open source code. PrestaShop pricing PrestaShop is free, however, most users will end up paying for something down the line when they use the software.
Magento pricing Magento can be pretty cheap if you go with the free open source version but you will have to spend money on a developer to set up and maintain your shop. Magento Pros Completely customizable - between the two, you have more freedom with Magento.
Free support and online guidance - there is robust online support that comes at no cost to users. Available in more than 40 languages, our software allows you to open your eCommerce site and operate in countries. The open source software PrestaShop is freely downloadable that is to say without it does not require payment for download or subscription.
On the other hand, and if the software includes many features by default, the exploitation of the latter entails certain costs for the merchant server, purchase of domain name, payment solution, etc. At PrestaShop Day, we help entrepreneurs and start-ups grow their business, share experiences, boost their sales, network and build connections that is eventually part of the e-commerce and PrestaShop community.
Its features and functionality are designed to:. Please note that not all third-party tools for PrestaShop are free to use — some may require licensing fees, but depending on the services offered, you, as a busy small business owner, may find it worthwhile to splurge for the product.
One way to keep the information on your site fresh is to maintain a blog. While the core PrestaShop installation does not include a blog, there are many add-ons available in the Addon Marketplace that will install a blog onto your site. If you have an existing blog for example, you might have a WordPress site already , you can find something that will display your posts in your store.
If you do not, you can find something that will add full blogging functionality to your site. A big part of running an online shop is the ability to comply with laws.
For example, you receive guidance and design tools for making quick pages and modules that explain legal information to customers. For example, Germany has specific shopping cart rules that must be followed. Tax configuration can be done, and PrestaShop lets you show taxes for customers in the United States. Custom features are a different story, but the typical marketing tools are all there.
Along with order management, customer management, insights, and automated email alerts, the feature collection appears impressive. When you sign up, however, PrestaShop offers to get you configured with hosting and a web designer if needed.
Neither of these is required, but the rates are pretty good for both. As mentioned before, you have the option to find your own hosting if you want. However, this might make the process for you a little bit easier. Not every hosting company has a one-click installation button for PrestaShop, so you may have to go the manual route.
If you do have plans to find your own hosting company, make sure you ask them if a script or one-click installation button is provided for PrestaShop. PrestaShop has an intuitive website builder, but some companies or individuals might prefer having an expert take the reins. Not only that, but PrestaShop has vetted all of the experts they would consider pairing you with.
The PrestaShop expert market has filters for finding the right type of person or agency. For example, they have options for web agencies, marketing agencies, and module creators. PrestaShop offers a wonderful tool for finding experts in your country or region. For example, you may be okay with working with a remote developer, but many people would rather have someone in their own country.
So, a company in Spain would choose the Spain dropdown to get someone who speaks Spanish. All of the experts are rated based on their experience and time as a PrestaShop expert. You can view a profile of the expert, visit their website for examples of their work and contact them to ask about anything you want. The open-source nature means that you get support from a wide range of sources. People are talking about PrestaShop constantly, so you can expand your knowledge by exploring the forums and blog posts.
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